Nov 2007

Hari Raya Family Day 2007

It was a day purely for families to gather along and have a great time at Boustead showroom at Beribi. In conjunction with this, Boustead is celebrating its 50th anniversary, and while it is a day where customers and everyone from Boustead to come together and unite for a fun-filled occasion, this event was known as the Hari Raya “Get Together” event. There were a series of activities lined up for all, including face paintings, children’s coloring, GHL Drifting demonstrations, Nescafe Tarik competitions, balloon giveaways and even magic shows. And not forgetting the event highlight, in which Boustead draws the winners of our Hari Raya sales promotion, where the 1st prize will be a Nissan Sunny, 2nd prize are 2 tickets to KL, and the 3rd being an Acer laptop. In the opening speech, it was quoted that “Hari Raya, is a time of joy and peace for all Muslims and even non-Muslims alike. The essence of this occasion lies in “togetherness”: families, friends, relatives and even people who meet for the 1st time. This is what we aim for every year, here at Boustead.”

Oct 2007

Tokyo Motor Show 2007

One lucky winner from the Test Drive Campaign got a chance for a trip to Tokyo, Japan to see the Tokyo Motor Show 2007. Hjh Masnoni Binte Hj Md Jamin got the chance of a lifetime when she was selected the winner among 904 participants who have joined Boustead’s Test Drive Campaign. The Tokyo Motor Show 2007 featured innovative Nissan designs, including the prominent Pivo 2, Intima, Round box, NV200 and one of the highlights of the event was the new Nissan GT-R. On 26th October 2007, it was officially opened to the public to see.

Sept–Oct 2007

Hari Raya Sales Promotion

The Hari Raya Sales promotion, which lasted throughout the Ramadhan period aimed to bring joy and festivity to the members of the public, particularly the Muslim society. For every purchase of a Nissan, buyers are entitled to a green packet as well as a chance for our Boustead’s Grand Prize giveaway, in which the 3rd prize was a laptop, 2nd being a return trip to KL, and the 1st prize would be a brand new Nissan Sunny. It was a great period where all our sales staffs brought warm greetings and commitments to make this event a pleasurable and memorable one.

August 2007

Road Show at Hua Ho

Another Road Show by Boustead for the pleasure of the public viewing. This time, it was a one week event held at the newly opened Hua Ho at Tutong. From 6th till 12th August 2007, Boustead displayed some of its highlight vehicles at Hua Ho, Tutong, while shoppers can conveniently view the cars and do their shopping.

June 2007

Road Show at The Mall

Boustead was back again and this time, we aligned ourselves with the BIBD finance launching at The Mall, Gadong. This 3 day event served as convenience for people to glimpse the quality of Nissan vehicles. The key to making this event a pleasure for all viewers was the customer-oriented mindset of salesmen, along with adequate preparation and effective communication skills.

The yearly Charity Golf Tournament was held at RBGCC, and the money collected throughout the event was donated to the Orphans Fund Charity. Boustead took the opportunity to display the Nissan cars during these 3 days and these cars were located at different targeted holes for the golfers to aim at. Boustead aimed to deliver a message to the public that caring is often the best form of happiness.

May 2007

Nissan 4-day Road Show at Seri Q-Lap Mall

We were there to create brand awareness of Nissan to the people of Q-Lap. We aim to send a message to the people that the qualities and practicalities of a Nissan are unparalleled. All of the staffs took the liberty of showing customers the features and functions of Nissan’s products.

April–Sept 2007

SHIFT_ advertisements

SHIFT_ advertisements aim to introduce to the public the meaning and the concept behind the word “SHIFT_”. It is a single word that captures the passion and commitment that has revived Nissan. Everything we touch, we shift. And everything we shift, we try to make better and uniquely Nissan. It reflects the future, in a sense that the world is changing. It changes the way we look at things, the way we do things and the way we think of them. In a changing world, SHIFT_ reflects everything and that is the essence of Nissan. It is not merely enough do well, but to maintain excellence all the time. It is not enough to strive, but to lead in the market. That is the spirit of SHIFT_. That is the spirit of Nissan.

March 2007

Lion Dance 2007

To celebrate the Chinese New Year, Boustead held a belated annual lion dance at the showrooms. Members of the public were invited to celebrate this auspicious event with us, and together, everyone got a treat to refreshments and lion dances. As it was a time for joy and celebrations, Boustead wished everyone, especially to the Chinese people a very happy and prosperous Chinese new year.

Feb–June 2007

Scratch and Win Lucky Draw

It was a period where Boustead felt generous and members of the public got to try their luck in winning different sorts of prizes. On the month of February, customers who purchased a Nissan got a treat to our 1st stage Scratch and Win prizes, and the prizes would depend on their luck. In addition, these customers were also entitled to our 2nd stage Scratch and Win Lucky Draw, whereby 8 prizes were presented to 8 randomly chosen winners. Those who purchased a Nissan after February were also entitled to our 2nd stage Scratch and Win Lucky Draw. The 8 winners were announced at four different periods as well as prizes being presented at our Beribi showroom and Q-Lap Mall. These 8 prizes consist of 1 Sony LCD TV, 1 Sony Home Theatre System, 2 Sony handphones, 2 Sony digital cameras and 2 Sony playstation 3.